The CON AMORE logo is a moving, dynamic logo with a substantial visual effect, whose colours and typography are harmonised with that of the university’s design line.

The round shape is visualising an image of our life cycle, time (the clock) and movement. The division of the circle into fields represents not only our common, cultural perception of life stages, but also isolated experiences and events. The movement is the process being initiated when we travel mentally in time. Each colour in the circle represents a mood, a mental state or an experience, and the visualisation reflects the images and experiences we see in our mind’s eye, when we look into the future or back at the past.